CRAFT BEER MARKETING & DISTRIBUTION
Brace for SKUMeggedon
Beverage Marketing
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Successful Tap Takovers
Successful Tap Takovers
11/29/2015 3:40:22 PM
Tap take overs are an excellent method to gain brand awareness while showing the account's buyer how popular the brands are.  This should lead to a solid draft line placement or two.  This photo shows an event taking place in a prominent San Francisco account with Ballast Point Brewing as the featured beer. Wholesaler support is typically strong at these events which helps build relationships between the brewer, the wholesaler and the account.
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CRAFT BEER MARKETING & DISTRIBUTION
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